April 3, 2023 – Victoria, Seychelles
OKX, the world’s second-largest crypto exchange by trading volume and a leading Web 3.0 technology company, today debuted, ‘Train Like Dias’ its first ‘OKX Collective’ immersive metaverse fan experience featuring OKX ambassador and Manchester City player Rúben Dias.
‘Train like Dias’ empowers fans to follow some of Rúben Dias’ favorite training techniques and to benefit from his coaching and performance tips in the OKX Collective metaverse.
Rúben Dias has played for Manchester City since 2020 and the Portugal national team since 2018.
The OKX Collective is a unique virtual metaverse environment that allows fans to participate in Web 3.0 first-hand and gain access to special content from Manchester City players Alex Greenwood, Ilkay Gündogan, Jack Grealish and Rúben Dias.
Rúben Dias said,
“The OKX Collective is a unique way to bring fan interactions to the next level. Through the metaverse, we can give fans across the globe a glimpse into how I prepare for match day and maybe how they can improve their own game.”
Haider Rafique, global chief marketing officer at OKX, said,
“The possibilities that Web 3.0 can offer are vast and only limited by our own imaginations. The way ‘Train Like Dias’ brings Rúben and his fans closer together is another great example of what this technology allows.
“The OKX Collective is just getting started, and we can’t wait to reveal what Alex Greenwood, Ilkay Gündogan and Jack Grealish have in store for fans later this season.”
Fans who visit the OKX Collective will be treated to special experiences designed around each player’s playing style and personal interests.
In addition to exclusive training content, these will also include music and NFT-based digital experiences.
Within the metaverse, fans can also enter competitions to win exciting prizes, including passes to team trainings, match tickets and much more.
To enter the OKX Collective metaverse, fans simply need to click here and create their personalized avatar.
OKX is the official training kit partner for Manchester City Football Club for the 2022/23 season.
About OKX
OKX is a world-leading technology company building the future of Web 3.0.
Known as one of the fastest and most reliable crypto trading platforms for investors and professional traders everywhere, OKX’s crypto exchange is the second-largest globally by trading volume and is trusted by more than 50…
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