NFTs

Kraft Foods files for NFT and Metaverse patents, Seth Green gets his ape back, and more…

Kraft Foods files for NFT and Metaverse patents, Seth Green gets his ape back, and more…


American food manufacturing and processing giant Kraft Foods Group has filed NFT and Metaverse patents for several of its popular brands. 

The firm joins a host of mainstream companies such as Gatorade, Nike, Adidas, and Coca-Cola that have moved to secure their products and branding in the crypto/virtual sphere.

According to a June 13 Tweet from United States Patent and Trademark Office (USPTO) licensed trademark attorney Mike Kondoudis, Kraft Foods has locked in trademarks for Jell-O, Kool-Aid, Velveeta, Lunchables, Oscar Mayer, Philadelphia, and of course the Kraft brand.

The firm’s NFT and Metaverse trademarks cover a long range of potential services and products including a virtual restaurant where users can earn rewards and virtual assets, virtual food and drinks, NFTs and NFT-backed media, and marketplaces for virtual goods and NFTs.

At this stage, it is unclear if Kraft will look to roll out any virtual offerings or promos soon, or if it is just looking to lock trademarks ahead of time. One of its brands already made a small play last year, however, with the beloved hot dog manufacturer Oscar Mayer auctioning off a pack of Dogecoin-themed “Hot Doge Wieners” via eBay in August 2021 that came with 10,000 free Dogecoins (DOGE).

Seth Green reunited with his ape

Seth Green has finally been reunited with the Bored Ape Yacht Club (BAYC) NFT that was swiped from him via a phishing scam, with the Hollywood actor and Robot Chicken co-creator stating that Ape #8398 “is home.”

After Green initially had his NFT stolen a month ago, the scammer sold it to user “DarkWing84” for 106.5 ETH or $144,000. Green immediately reached out to the buyer to sort out a deal online, with the NFT which he named “Fred Simian” having particular importance as its underlying IP is being utilized to create an animated cartoon show.

It appears there must have been a lengthy negotiation process as the NFT didn’t get back to the actor until late last week.

As the NFT was locked and unable to be purchased on OpenSea due to it being stolen, Green paid 165 Ether (ETH) worth roughly $224,300 at the…

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