The memecoin market, once the playground of
viral trends and overnight riches, is entering a new phase. In 2024, it
ballooned into a $60 billion ecosystem, according to BDC Consulting—a 169%
surge driven by coins like Dogecoin, valued at $35.91 billion, Shiba Inu at
$8.97 billion, and PEPE at $6.12 billion. But this explosion has brought
saturation. Thousands of tokens now flood platforms like Ethereum and Solana,
fragmenting liquidity and thinning investor focus.
From what I’ve observed on Raydium’s
liquidity pools, coins often hold only 20–40% of their market cap in liquidity .
That leaves little margin for volatile assets. Gone are the days of 7,000%
rallies like Pepe’s 17-day sprint in late 2024. Today, most investors are
chasing 1.5x returns with significantly higher risk.
This crowded market has sharpened investor
expectations. No longer will a meme and a mascot suffice. The winning tokens
now build trust—through transparency, accountability, and community engagement.
CAPTAINBNB is one such example. Its 100%
circulating supply and renounced contracts signalled integrity, helping it
build a loyal base. This kind of trust—backed by open AMAs, clear roadmaps, and
genuine developer commitment—often sustains projects through downturns. In
contrast, countless memecoins launched with fanfare in 2023–24 are now abandoned,
unable to survive a single market dip.
