Gemini Overtakes Coinbase on US App Store After XRP Rewards Card Launch with Mastercard

Key Takeaways:

• Gemini jumped to 16th place in the US App Store’s finance category, overtaking Coinbase, which fell to 20th.
• The surge followed Gemini’s launch of a limited-edition XRP rewards credit card with Ripple Labs and Mastercard, offering up to 4% cashback in XRP instantly.
• Despite Coinbase reporting over 10x higher trading volumes, Gemini’s move highlights how consumer products and partnerships can shift user adoption.

Gemini, the crypto exchange founded by Cameron and Tyler Winklevoss, has overtaken Coinbase in the US Apple App Store finance rankings. The sudden leap came right after Gemini unveiled its XRP rewards credit card, developed in collaboration with Ripple Labs and Mastercard.

The card, which promises up to 4% cashback in XRP with no waiting period, has quickly caught the attention of crypto enthusiasts. This development signals how app store visibility and consumer incentives are becoming important battlegrounds for crypto exchanges beyond trading volumes alone.

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Gemini Surpasses Coinbase in App Store Rankings

According to data from Sensor Tower, Gemini climbed to 16th place in Apple’s US finance app category, while Coinbase dropped to 20th.

The rankings matter because Coinbase consistently handles far larger volumes. Recent figures show Coinbase processed $4.5 billion in daily spot trading, compared with Gemini’s $382 million. Yet, the app store “flippening” suggests that consumer-facing products, particularly those tied to mainstream payment networks, can temporarily shift momentum.

Gemini co-founder Tyler Winklevoss celebrated the milestone on X, saying, “The flippening is accelerating.” His comment echoes a long-standing crypto narrative where smaller players challenge market leaders through innovation and niche positioning.

The XRP Rewards Card: A First-of-Its-Kind Offering

The XRP card itself is at the center of the surge. Built in partnership with Ripple Labs and Mastercard, it provides instant crypto rewards, a feature designed to differentiate it from other crypto credit cards that often require waiting periods before payouts.

• Reward Rate: Up to 4% cashback in XRP
• Format: Limited-edition metal card
• Delivery: Rewards are added instantly at the point of transaction

Ripple CEO Brad Garlinghouse hailed the development, writing on X, “An XRP rewards credit card out in the world?! What a time to be alive, XRP family.”

This partnership also…