April 17, 2023 – Manchester, United Kingdom
OKX, the world’s second-largest crypto exchange by trading volume and a leading Web 3.0 technology company, today launched ‘Make Your Play,’ an immersive metaverse experience in which fans can attend an exclusive tactical football masterclass from Manchester City captain Ilkay Gundogan.
‘Make Your Play’ sees Gundogan step into the OKX Collective metaverse to guide fans through pre-planned drills and explain his in-game decision-making processes.
Appointed Manchester City captain for the 2022/23 season, Ilkay Gundogan is known for his tactical football mind and love of coaching.
The OKX Collective is a unique virtual metaverse environment that allows fans to participate in Web 3.0 first-hand and gain access to special content from Manchester City players Alex Greenwood, Ilkay Gundogan, Jack Grealish and Rúben Dias.
Ilkay Gundogan said,
“The beauty of our game is in the tactics. As someone who loves coaching and highlighting the tactical skills that are needed to win, it is hugely exciting to be able to share what I know in an arena like the OKX metaverse.”
Haider Rafique, global chief marketing officer at OKX, said,
“Hot on the heels of Rúben Días taking to the metaverse to show us how he maintains top performance for matchday, we are very excited to get insights into Ilkay’s tactical approach in the same forum.
“Ilkay is an incredible football mind, and this chance to benefit from his expert knowledge in an interactive virtual environment provides a glimpse into how Web 3.0 stands to overhaul the ways we connect and interact in the future.”
Fans who visit the OKX Collective will be treated to special experiences designed around each footballer’s playing style and personal interests.
In addition to exclusive training content, these will include music and NFT-based digital experiences.
Within the metaverse, fans can also enter competitions to win prizes, including passes to team trainings, match tickets and much more.
To enter the OKX Collective metaverse, fans simply need to click here and create their personalized avatar.
OKX is the official training kit partner of Manchester City for the 2022/23 season.
About OKX
OKX is the second-biggest global crypto exchange by trading volume and a leading Web 3.0 technology company.
Trusted by more than 50 million global users, OKX is known for being the fastest and most reliable crypto trading app for investors and professional…
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